TikTok is introducing a new feature that permits them to reduce the amount of artificial intelligence-produced media appearing in their feeds. This step comes as the service disclosed that it now features in excess of 1 thousand million content made with AI.
Trial and Implementation
The new functionality is in a pilot phase over the following weeks before a full-scale release. This shift comes amid a rise in AI content, spurred by emerging AI video creators.
AI Content on Other Platforms
Studies have shown that nearly a tenth of the most rapidly expanding content creators on a popular video site primarily display content made by AI. A significant portion of this content is classified as “AI slop”, a phrase for substandard, factory-style content that is typically absurd or bizarre.
Based on user feedback that a lot of users enjoy content created using AI tools, ranging from AI artwork to educational videos, and we aim to offer the community the ability to see more or less of that, based on their own preferences,” stated a spokesperson.
AI on the Platform
The platform disclosed that there are now over a billion videos on its network labeled as AI-generated. In total, in excess of 100 million media items are uploaded to the platform each day, making clips made by AI a minor part of its total content library.
Customizing Your Feed
Viewers will be able to limit or boost the level of AI-generated videos they view by using the “manage topic” feature in the app and picking AI-made media. Additional categories that currently be adjusted under the setting cover current affairs, clothing, beauty, and choreography.
Content Labeling and Policies
TikTok’s guidelines oblige creators to label lifelike artificially created content, and it forbids harmful AI impersonations of well-known individuals or critical incidents. Any authentic-looking AI-generated clip that is unmarked can be deleted under its user guidelines.
In addition, the app will henceforth add an “AI-made” tag to content created with its own AI tools, or flagged by an collaborative effort for spotting content made by AI. This action is intended to deter users from trying to circumvent the labeling process.
Responsible AI Funding
The platform is additionally introducing a $2 million educational fund for specialists and groups to produce educational content about ethical AI use. This program will assist non-profit groups focused on teaching computer science.
Platform Protection
TikTok has defended its moderation strategy, amid discussion over plans to cut jobs for hundreds of review team members in the UK. TikTok is expected to reduce hundreds of positions in its content moderation department in London, with trade unions and digital protection specialists voicing alarm that people are being substituted by machine-led review.
A senior executive clarified that human moderation would still have a role, but automated tools can protect employees by removing the most distressing content ahead of it gets reviewed by staff. TikTok announced a 76% decrease in shocking and graphic content handled by human moderators over the previous year due to reliance on its AI tools.
We believe it is crucial to integrate people and machines to keep the platform safe,” the official commented. “We’ll have people as involved in the system, but we also think it’s extremely critical to limit contact with unsafe media as quickly as possible, which is why a significant AI assistance is making a difference process content quickly.”
